Gwyneth Paltrow’s Goop pays $145,000 in vaginal egg lawsuit

BBC: The lifestyle website founded by actress Gwyneth Paltrow has agreed to pay $145,000 (£112,000) for making unscientific claims about vaginal eggs.
The settlement also applies to a “flower essence”, which Goop said could cure depression.Goop claimed its jade and rose quartz eggs, which are inserted vaginally, could balance hormones and regulate menstrual cycles, among other things.The lawsuit was brought by California’s consumer protection office.”The health and money of Santa Clara County residents should never be put at risk by misleading advertising,” District Attorney Jeff Rosen said in a written statement.”We will vigilantly protect consumers against companies that promise health benefits without the support of good science…or any science.”