BGR: Apple’s “fall event” takes place in late summer each year, so it remains a mystery why it’s referred to as a “fall event.” What never remains a mystery, however, are the new products Apple unveils each year at its “fall event.” Apple’s component suppliers and manufacturing partners in China and the surrounding area can never manage to keep anything secret, so we’re always well aware of Apple’s next-generation iPhone designs long before they’re shown off on stage. As for the details and specs, top Apple insider and TF International Securities analyst Ming-Chi Kuo leaks most of those details even before we get a glimpse of the aforementioned leaks from China. It happens every single year without fail, and it happened again in 2018. But this time around, something different happened as well.
When Apple sent out invitations to the press for its big event on September 12th, it apparently also accidentally posted some information and images for a brief time on a public server. An iOS developer was alerted to the mistake, and he shared all the details with the world on an Apple news blog. As a result, many of the remaining blanks surrounding Apple’s fall event have been filled in, and we’ve even seen official marketing renders of Apple’s new product lineup. Most interestingly, this new leak also revealed that for the first time ever, Apple’s most exciting launch of the season won’t be a new iPhone.
As most hardcore Apple fans have undoubtedly seen by now, new information surrounding Apple’s next-generation iPhone XS was posted on 9to5Mac on Thursday. That’s right, both of Apple’s new flagship iPhone models are apparently called “iPhone XS.” That is an awful, awful name. My problem with it isn’t the idea of Apple using the same name for both models — the company does the same thing with its laptops and with the iPad Pro. One will be the 5.8-inch iPhone XS, and the other will be the 6.5-inch iPhone XS. My problem is the fact that Apple is using two Latin characters in succession, but one is a Roman numeral and the other is a letter from the English alphabet.
Honestly, that’s just stupid… but it’s neither here nor there.
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